American Greetings Corporation

In 2006 and 2007, SSC worked with American Greetings Corporation at its headquarters in Cleveland, Ohio. The company was examining its sustainability strategy in light of Walmart’s recent announcements concerning the greening of its supply chain. They were unsure about which direction to go—and not ready to commit significant resources (time or money) to a full engagement before better understanding its options. Click here to download a PDF of this case study.