Flick the Switch: How to Change Employee Behavior
Wondering how to get staff to participate in your sustainability efforts?
Frustrated by people who just don’t seem to want to cooperate with your green program?
Looking for low-cost ways to go green?
Greening your organization takes people power. Whether you are just beginning to go green, or you have already invested time and money in making your office or organization more sustainable, you need cooperation from others. In fact, changing the way people behave is the fastest and least expensive way to green your organization. Many organizations can reduce their energy use by 25% through behavior changes alone. In this workshop you will learn how you can use the insights of psychology and social marketing to engage people in green efforts including recycling, energy and water conservation and green purchasing.
Mirele Goldsmith, of Green Strides Consulting, is an environmental psychologist, which means that she specializes in how to mobilize people power to achieve sustainability.
In this fun, interactive, 60 minute webinar you’ll learn:
- Why it is hard to get people to change their behavior
- What kinds of signs and messages get people’s attention
- How to motivate people to want to participate in sustainable actions
- Ways to ask for cooperation – and actually get it
Change Management