Earlier this week, we saw the following question pop up on 2Degrees.com (a platform for sustainability professionals).
We’re based in rural Wiltshire and fast outgrowing our site. Whilst expansion plans are in the works, our car park is at capacity and we have more new starters joining every week. Whilst most of us car share, we’re still looking for ways to take cars off the road. We’re looking at introducing buses from the major towns and cities for Dyson people to get to work and back home. It would be great to learn about how others have implemented a similar scheme successfully and what things to watch out for including any experiences you can share on linking incentives to use of more sustainable modes of transport.
-- Nicola Warner | Dyson
There were several good comments already in the thread, but of course we wanted to add our own input! Here's what we said:
Have you considered vanpooling as an option?
We’ve found that vanpooling is a great option for companies located in rural areas when employees live in many directions. It’s particularly valuable for companies with a growing headcount, because it’s relatively easy to add a new van (while adding a new bus route is a significant commitment in terms of time and money).
There's lots of good evidence that vanpooling is good for employees and good for companies. According to Enterprise RideShare:
Vanpooling drastically reduces commuting and maintenance costs by up to $800 a month* (based on AAA mileage). Also, employees who vanpool are eligible for tax incentives (IRS Tax Code 132(f)) and local government subsidies... People who share a ride aren't subject to the daily traffic grind, which means they arrive at work happier, more relaxed and, in turn, are more productive. Also, vanpoolers are found to be more punctual than those that drive alone. So employees who vanpool are more likely to arrive to work on time.
If you'd like to chat more with us about vanpooling and the key lessons (both positive and negative) we've learned over time, please contact us to set up a meeting. Otherwise, check out these resources for more information.
Vanpooling: A Handbook to Help You Set Up a Program at Your Company - a PDF guide from the US Department of Transportation. While the handbook is a bit old (published in the early 1990s), it is a great roadmap for setting up and managing a vanpooling program.
Vanpool Benefits: Implementing Commuter Benefits - a PDF guide from the US Environmental Protection Agency's "Best Workplace for Commuters" program. While written with an American audience in mind, all companies will find it useful for considering the financial costs and benefits of a vanpooling program.
Curious about how different commuting patterns affect your company's carbon footprint? Download our free white paper, Reducing Your Organization's Carbon Footprint: Addressing Commuter-Related Emissions.